This little piggy went …all over.

Pig book cover

Pig book cover

“Pig 05049” is a background story in reverse: This book starts from the initial ingredient (a pig) to tell the (future) story of everything that the pig becomes after slaughter.
Pig part

Pig part

Made from the pig

Made from the pig

Book by Christien Meindertsma. Images from julie joliat.

coffee from Costa Rica

journey of coffee to my cup

Here’s a quick sketch done on the map of a pre-printed coffee cup: Shows the journey of the coffee beans from origin to consumption.

Small text reads (from top): Consumption, Minneapolis, MN; Processing, Texas; Production, Costa Rica.

Water that Talks

Water Fountain Alcove Water Mosaic

Heart of the Beast theater in Minneapolis held a festival to welcome the water back into the lobby. – For years, the drinking fountain in the building’s lobby had not been functioning. To support their belief that water should be a clean, free and part of the public commons, the theater has focused on water-themed programming to raise funds to repair their fountain. And at last, what a fountain it is.

This is an example of a background story taken to the forefront: the mosaic visual magnificently overwhelms the source of initial inspiration. This is fitting as the concept the theater highlights is that water is the source of all life: direct from mother earth herself. The mural haloing the fountain quasi-indicates to the spirituality surrounding water.

If not entirely straight-forward, the visual illustration allows the viewer to create their own story about water: Whether that story is a quest for spirituality, native tradition, or catalogs the historical significance of H2O.

Apple Card

Greeting Card with graphic of Apple life-cycle

If an apple a day keeps the doctor away, this card is worth an entire year doctor-free.

The graphic on this greeting card describes the life-cycle of an apple seed/tree/fruit. The scale of each element is irrelevant because segment of illustration concentrates on the most important component of that part of the cycle; giving the viewer the appropriate zoomed-in or zoomed-out view.

The key words are a bit redundant (especially “Blossom”). Without these words the viewer would still understand that the story is about the cyclic growth of the apple. However, if the subject in question were more complex or unusual than the common apple, keywords would become essential.

Take it one step further: imagine how the graphic could get even better connected if the paper its printed on was made from apple tree pulp…then embed an apple seed inside so the disposal of the card grows another tree. The graphic could then expand to include the tree trunk’s second life as this card.

Card by Pancake & Franks.